Category Archives: Spark Podcast

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Crafting A Business Strategy That Actually Lasts

Crafting A Business Strategy That Actually Lasts written by Sara Nay read more at Duct Tape Marketing

 

 

Agency Spark Podcast with Alex Brueckmann

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Alex Brueckmann. Alex is an entrepreneur, author, executive coach, and board advisor. He built, scaled, and exited companies in Europe and Canada, and led client projects across the world. His areas of expertise are strategy development, leadership development, and entrepreneurship. His passion lies in helping clients built profitable businesses rooted in purpose.

Questions Sara asks Alex Brueckmann:

  • Tell me about how you help clients build profitable businesses rooted in purpose?
  • How do you help guide businesses to what their purpose or passion is?
  • Once a businesses purpose statement is defined, what are the next steps to actually making an impact?
  • Talk to me about how refining your businesses purpose statement can actually help the hiring and employee retention process?
  • What are your recommendations for crafting a strategy that lasts?
  • What are some common struggles you see for businesses trying to follow through on their strategy?
  • What do you say to those who believe there are strategists and those who aren’t?

Learn more about Alex Brueckmann:

  • Website
  • LinkedIn
  • Download his free Intentional Strategy Toolkit for entrepreneurs and (small) business owners here!

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Termageddon, a Privacy Policy Generator. Any website collecting as little as an email address on a contact form should not only have a Privacy Policy but also have a strategy to keep it up to date when the laws change. Click here to learn more about how Termageddon can help protect your business and get 30% off your first year payment by using code DUCTTAPE at checkout.

 

How To Speak With No Fear

How To Speak With No Fear written by Sara Nay read more at Duct Tape Marketing

 

 

Agency Spark Podcast with Mike Acker

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Mike Acker. Mike is an executive and communication coach, a keynote speaker, and the author of four books including the bestselling Speak With No Fear, which has appeared on numerous booklists even getting designated as the #1 book on overcoming fear of speaking on Forbes.com.

Questions Sara asks Mike Acker:

  • Tell me a little about your background and ultimately what led you to write so many books over the years?
  • What are some of the different strategies you use when coaching people how to speak and communicate effectively?
  • How do you help clients approach writing and preparing their speeches?
  • Why is smiling, pausing, and taking time to breathe so important?

Learn more about Mike Acker:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Airborne, a sales engagement platform. Learn more about how to set your team up for success at Airborneapp.io. Sales Engagement Platforms are fundamental to the Modern Tech Stack. Airborne delivers everything you would expect from a Sales Engagement Platform and then some. Get the most out of every interaction and make your team more effective with Airborne. 

 

Unpacking 17 Years Of Sales Consulting Experience

Unpacking 17 Years Of Sales Consulting Experience written by Sara Nay read more at Duct Tape Marketing

 

 

Agency Spark Podcast with Forrest Dombrow

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Forrest Dombrow. Forrest is a serial entrepreneur, a bestselling author, and a sales consultant with 17 years of experience in online marketing. He has worked with hundreds of small- and medium-sized businesses and has sold millions of dollars in digital marketing services to some of the largest brands in the world, including SEO to Amazon and conversion rate optimization to Costco.

Questions Sara asks Forrest Dombrow:

  • Can you give me some practical advice on lead generation and getting new clients specifically in the small business space?
  • How do you help people translate their niche into their sales conversation?
  • How do you work with people to focus their messaging on solving their clients problems instead of making it about them?
  • How do you help new business owners gain the confidence and skills to be more successful in sales?
  • What are some proven lead generation channels that you think consultants and agency owners should focus on?
  • Can you give me an overview of what your book is about?

Learn more about Forrest Dombrow:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Unstack, a no-code marketing platform and ecosystem.  Start building a site today for free by visiting their website. 

Stop waiting on developers and leveraging multiple tools to manage your marketing stack.  With Unstack, you get a no-code website builder, landing page builder, A/B testing, forms, analytics, contact insights, payments, memberships, blog, and more all in one platform.  Start building a site today for free by visiting this link and receive 20% off for six months when you sign up.

 

Why 80% Of Being An Entrepreneur And Business Owner Is About Mindset

Why 80% Of Being An Entrepreneur And Business Owner Is About Mindset written by Sara Nay read more at Duct Tape Marketing

 

 

Agency Spark Podcast with Petter-Erik Nyvoll

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Petter-Erik Nyvoll. Petter is co-founder at AweSM, a sales and marketing coach, and a business strategist. AweSM has helped hundreds of small business owners and entrepreneurs build & scale their businesses through online courses, 1-on-1 coaching, intensive workshops & mastermind events in Vietnam plus ongoing support through the AweSM Insider community & membership.

Questions Sara asks Petter-Erik Nyvoll:

  • Where are you located in the world today?
  • How do you manage your team when they are in so many different countries?
  • Let’s say you have an open position in your team, how do you go about hiring and filling it?
  • What led you to work specifically with entrepreneurs and coaches as your target market?
  • How do you help clients with their mindset?
  • What tips do you have for putting on successful webinars?

Learn more about Petter-Erik Nyvoll:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Airborne, a sales engagement platform. Learn more about how to set your team up for success at Airborneapp.io. Sales Engagement Platforms are fundamental to the Modern Tech Stack. Airborne delivers everything you would expect from a Sales Engagement Platform and then some. Get the most out of every interaction and make your team more effective with Airborne. 

 

How AI Is Impacting The Marketing Industry

How AI Is Impacting The Marketing Industry written by Sara Nay read more at Duct Tape Marketing

 

 

Agency Spark Podcast with Araks Nalbandyan

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Araks Nalbandyan. Araks is the director of marketing at 10Web. With over 6 years of experience in different agencies, she brings different and unconventional marketing approaches to life. And now she has opened her precious vault full of marketing knowledge and shares her hard-won lessons through articles.

Questions Sara asks Araks Nalbandyan:

  • Tell me a little about your background before 10Web?
  • How have you shifted your marketing strategy when selling products instead of services?
  • What essential elements do you include in your marketing funnels?
  • What is 10Web? Who is it for? And how do people us it?
  • How has AI impacted marketing today and where do you see it going in the future?
  • What resources do you suggest for people looking to learn more about AI?
  • How have you evolved 10Web’s awareness using Product Hunt and other channels?
  • What’s your process for mapping out your strategic plan?

Learn more about Araks Nalbandyan:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Airborne, a sales engagement platform. Learn more about how to set your team up for success at Airborneapp.io. Sales Engagement Platforms are fundamental to the Modern Tech Stack. Airborne delivers everything you would expect from a Sales Engagement Platform and then some. Get the most out of every interaction and make your team more effective with Airborne. 

 

The Remarkability Formula For Small Business Owners

The Remarkability Formula For Small Business Owners written by Sara Nay read more at Duct Tape Marketing

 

Agency Spark Podcast with Rich Brooks

rich brooks

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Rich Brooks. Rich is founder and president of flyte new media, a digital agency in Portland, Maine, that’s been in business for over 24 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. He recently co-founded Fast Forward Maine, a podcast and workshop series for growing Maine businesses. Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online. He has appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, the Social Media Examiner, and many other news sources for stories on digital marketing. He is also the “tech guru” on the evening news show, 207, which airs on the NBC affiliates in Maine.

Questions Sara asks Rich Brooks:

  • What led you to start your own agency?
  • What is the remarkability formula and how can people use it in their business?
  • What are the four different lenses you speak to clients about?
  • How do you help people uncover what makes them unique?
  • How should new consultants think about finding their niche?

Learn more about Rich Brooks:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Airborne, a sales engagement platform. Learn more about how to set your team up for success at Airborneapp.io. Sales Engagement Platforms are fundamental to the Modern Tech Stack. Airborne delivers everything you would expect from a Sales Engagement Platform and then some. Get the most out of every interaction and make your team more effective with Airborne. 

 

How To Thrive With Purpose-Driven Digital Marketing

How To Thrive With Purpose-Driven Digital Marketing written by Sara Nay read more at Duct Tape Marketing

 

Agency Spark Podcast with Stu Swineford

stu swineford

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Stu Swineford. Stu is the co-founder of Relish and has performed virtually every role in the digital marketing production lifecycle – from strategy and concepting, to design and development, to QA/QC and everything in between. Along the way, he’s realized that he gets the greatest joy from helping others achieve their goals. These days, he’s in love with purposeful, conversion-focused digital marketing strategy and execution. When he’s not helping entrepreneurs and executive-level professionals, he can be found traipsing around the woods near the cabin in which he has lived with his wife and menagerie of pets since 1993. 

Questions Sara asks Stu Swineford:

  • Talk to me about your background and how you got involved with so many different aspects of marketing?
  • What were some of the challenges leaving the corporate world with structure in place to then go out and launch something of your own?
  • What is your focus with Relish today?
  • What are you looking for in new clients and can you share your qualification process?
  • What are some of the differences in your approach when working with non-profits versus for-profits?
  • What recommendations do you have for non-profits looking to improve their marketing funnels and processes?

Learn more about Stu Swineford:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Airborne, a sales engagement platform. Learn more about how to set your team up for success at Airborneapp.io. Sales Engagement Platforms are fundamental to the Modern Tech Stack. Airborne delivers everything you would expect from a Sales Engagement Platform and then some. Get the most out of every interaction and make your team more effective with Airborne. 

 

How To Speak Confidently, Communicate Effectively, And Win Your Audience

How To Speak Confidently, Communicate Effectively, And Win Your Audience written by Sara Nay read more at Duct Tape Marketing

 

Agency Spark Podcast with Tyler Foley

tyler-foley

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Tyler Foley. Tyler is an accomplished film and stage performer and has been acting in film and television since he was 6 years old. Tyler is passionate about helping others confidently take the stage and impact an audience with their stories. He is currently the Managing Director of Total Buy In and author of the #1 best-selling book The Power to Speak Naked. With his distinct and direct style, Tyler is emerging as one of North America’s sought-after leaders in the field of public speaking for personal and professional development.

Questions Sara asks Tyler Foley:

  • What’s the meaning behind the name of your book, The Power to Speak Naked?
  • What led you from a life in acting and film to now helping people take the stage confidently?
  • What tips do you have for those who are afraid of public speaking and taking the stage?
  • Do you have any practices or recommendations on how to get overcome negative thoughts while preparing to speak?
  • What tips do you have to keeping an audience engaged when speaking?
  • How do I tell compelling stories?

Learn more about Tyler Foley:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Airborne, a sales engagement platform. Learn more about how to set your team up for success at Airborneapp.io. Sales Engagement Platforms are fundamental to the Modern Tech Stack. Airborne delivers everything you would expect from a Sales Engagement Platform and then some. Get the most out of every interaction and make your team more effective with Airborne. 

 

Grow Your Small Business Like Amazon

Grow Your Small Business Like Amazon written by John Jantsch read more at Duct Tape Marketing

 

Agency Spark Podcast with Steve Anderson

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Steve Anderson. Steve Anderson is an expert in strategic risk and business growth. Drawing on decades of experience in the insurance industry, he wrote The Bezos Letters: 14 Principles to Grow Your Business Like Amazon, which has become a Wall Street Journal, USA Today, and international bestseller. With hundreds of thousands of followers, Steve has been handpicked by LinkedIn as one of the world’s most influential thought leaders.

Questions Sara asks Steve Anderson:

  • What drove you to write the book The Bezos Letters to begin with?
  • What can small businesses learn from Jeff Bezos?
  • What are the 4 cycles of business development and growth?
  • How do you know if you’re not taking enough risk?
  • Can you share an example of how Amazon has experimented?
  • Why do businesses today need to be customer obsessed not just customer focused?
  • Could you expand upon the customer experience pillars?

Learn more about Steve Anderson and download additional material that helps you apply the principles in the book:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Unstack, a no-code marketing platform and ecosystem.  Start building a site today for free by visiting their website. 

Stop waiting on developers and leveraging multiple tools to manage your marketing stack.  With Unstack, you get a no-code website builder, landing page builder, A/B testing, forms, analytics, contact insights, payments, memberships, blog, and more all in one platform.  Start building a site today for free by visiting this link and receive 20% off for six months when you sign up.

 

Should Your Business Be Utilizing Influencer Marketing

Should Your Business Be Utilizing Influencer Marketing written by Sara Nay read more at Duct Tape Marketing

 

Agency Spark Podcast with Paul Benigeri

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Paul Benigeri. Paul is an eComm Entrepreneur and co-founder of EAG, an influencer & creator marketing agency for fast-growing consumer brands. And while EAG provides a number of consumer brands with a growth platform through #nano influencer gifting programs, the company’s noble mission is optimizing clients’ budget, saving time and resources they can invest for even a bigger social impact. Paul is a Stanford graduate and grew up among like-minded entrepreneurs establishing a growth mindset & unique skill set that gives him a competitive advantage on solving modern eCommerce growth issues. If you are an eComm entrepreneur, stick around, and you’ll learn how you can grow and hack your results towards the end of the show.

Questions Sara asks Paul Benigeri:

  • What led you to launch an AI software start-up?
  • What industries are best fit for influencer marketing?
  • Talk to me about your approach to influencer marketing?
  • How do you help people determine if influencer marketing is a good fit for their business?
  • Do you have any recommendations regarding setting up an influencer marketing budget?
  • Tell me about your app and what it does?
  • How does user generated content on ads perform versus more of a traditional ad?

Learn more about Paul Benigeri:

Like this show? Please leave us a review on Apple Podcasts here!

 

This episode of the Agency Spark Podcast is brought to you by Unstack, a no-code marketing platform and ecosystem.  Start building a site today for free by visiting their website. 

Stop waiting on developers and leveraging multiple tools to manage your marketing stack.  With Unstack, you get a no-code website builder, landing page builder, A/B testing, forms, analytics, contact insights, payments, memberships, blog, and more all in one platform.  Start building a site today for free by visiting this link and receive 20% off for six months when you sign up.