Monthly Archives: May 2021

Using Virtual Assistants To Scale Your Agency

Using Virtual Assistants To Scale Your Agency written by Sara Nay read more at Duct Tape Marketing

 

Agency Spark Podcast with With Amy Foley

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Amy Foley. Amy started her entrepreneurial journey in 2011 when she left her corporate job to have more flexibility and time with her family and started a small Virtual Assistant business. The business evolved (with the help of her co-founder, Michael Reynolds) into what is now known as Inbound Back Office, which provides back-office support to marketing agencies. Amy has over 20 years of administrative experience in various industries, including manufacturing, real estate, accounting, marketing, SaaS, and more. She has a BA in Business Administration and a Masters in Information Systems. When she’s not running her business, she enjoys spending time with her family, running, traveling, speaking/coaching/writing about productivity, and optimizing her health.

Questions Sara asks Amy Foley:

  • Tell me a little about your story before launching your virtual assistant business back in 2011?
  • What are some of the most common ways you help support marketing agencies?
  • Do you have a process for how you help clients figure out what they should delegate for a virtual assistant?
  • What sort of skills should people look for in a virtual assistant?
  • Do you have any practices around how often you communicate with clients?
  • Do you have any favorite tools to help manage all the clients and people you work with?

Learn more about Amy Foley:

 

This episode of the Agency Spark Podcast is brought to you by Airborne, a sales engagement platform. Learn more about how to set your team up for success at Airborneapp.io. Sales Engagement Platforms are fundamental to the Modern Tech Stack. Airborne delivers everything you would expect from a Sales Engagement Platform and then some. Get the most out of every interaction and make your team more effective with Airborne. 

 

Weekend Favs May 15

Weekend Favs May 15 written by John Jantsch read more at Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.

I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.

  • Awesomic.io– Get matched with the best-fit designer on a fixed budget with no stress. Place a design task and see the first results on the next business day. Start today!
  • Kit -Kit is a community for recommending and finding the best products for new activities and experiences
  • Paco-Be more calm and productive on Slack, Paco sniffs out important asks hidden in Slack conversations and reminds you about them at an appropriate time.

These are my weekend favs, I would love to hear about some of yours – Tweet me @ducttape

A Complete Strategy To Help Entrepreneurs Holistically Thrive

A Complete Strategy To Help Entrepreneurs Holistically Thrive written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Kathryn and Michael K. Redman

In this episode of the Duct Tape Marketing Podcast, I interview Kathryn and Michael K. Redman. They’re the co-founders of Half a Bubble Out, a marketing and business consulting firm. They’re also the co-authors of a book called: Fulfilled: The Passion & Provision Strategy for Building a Business with Profit, Purpose & Legacy.

Key Takeaway:

Running a business isn’t easy — and getting your business to a stable, successful place that makes money and allows you to sleep well at night may feel out of reach.

After years of research and honing their strategies, Kathryn and Michael Redman have developed a holistic framework and roadmap to help entrepreneurs make smart, strategic decisions and holistically thrive. In this episode, we unpack what it takes for business owners to overcome the challenges they along their journey. Through their own struggles and stumbles, Kathryn and Michael share how you can become financially successful, experience meaningful work, and lead a business you can be proud of.

Questions I Ask Kathryn and Michael K. Redman:

  • [0:52] I know many people would say that they could never work with their spouse, so how do you do it?
  • [3:00] Are healthy disagreements something that you’ve intentionally worked on?
  • [6:27] What does Half a Bubble Out mean?
  • [9:08] Can you lay out what the framework of your business looks like?
  • [14:54] Would you say your vision for the business came after the stumble?
  • [19:43] How do you get business owners to realize that understanding and being in the know of the financials is a key component of running the business?

More About Kathryn and Michael K. Redman:

More About The Duct Tape Consultant Network:

Like this show? Click on over and give us a review on iTunes, please!

This episode of the Duct Tape Marketing Podcast is brought to you by Monday.com.

There are a lot of tools out there to help companies get work done. We recently switched over to a tool called Monday, and we love it. Monday is more than just a project management tool. You can use it in many ways to run your entire business, marketing, sales, task management, even recruiting, and certainly project management. Check it out yourself here.

 

 

Remote Work Is Not Just A Temporary Solution It Is The New Standard

Remote Work Is Not Just A Temporary Solution It Is The New Standard written by Sara Nay read more at Duct Tape Marketing

 

Agency Spark Podcast with With Chris Martinez

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!

In this episode of the Agency Spark Podcast, Sara interviews Chris Martinez. Chris is the Founder of DUDE which gives digital agencies the people and processes so they can take on more website and funnel projects and scale profitably. Chris owned a digital agency for 3 years and then in 2015 he moved all of his web design and development to Tijuana, Mexico and it was a total game-changer for his agency. He quickly learned that Tijuana gives agencies all the benefits of outsourcing and none of the downsides. In 2017, Chris launched DUDE to provide the perfect outsourcing solution for digital agencies. Today, DUDE is working with digital agencies all over the US and Canada and are providing them the perfect outsourcing solution for digital agencies. Best of all, DUDE is helping digital agencies to scale, creating new technology jobs in Tijuana, and little by little, DUDE’s staff are changing the way that people perceive Mexico.

Questions Sara asks Chris Martinez:

  • How did you come up with the name, DUDE?
  • How has working in Mexico been different from the other countries you have worked in?
  • Tell me how you have gone about attracting quality talent to work in your agency?
  • What is your new book, Never Wear Pants Again, all about?
  • What are some example processes that help people manage a remote team?
  • Walk me through the Bridge, Connect, Deliver concept and how you use it with your remote team?

Learn more about Chris Martinez:

 

This episode of the Agency Spark Podcast is brought to you by Airborne, a sales engagement platform. Learn more about how to set your team up for success at Airborneapp.io. Sales Engagement Platforms are fundamental to the Modern Tech Stack. Airborne delivers everything you would expect from a Sales Engagement Platform and then some. Get the most out of every interaction and make your team more effective with Airborne. 

 

Connecting And Building Trust Behind A Screen

Connecting And Building Trust Behind A Screen written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Erica Dhawan

In this episode of the Duct Tape Marketing Podcast, I interview Erica Dhawan. Erica is a globally recognized leadership expert and keynote speaker who helps organizations and leaders innovate faster and further together. She’s also the author of a new book: Digital Body Language: How to Build Trust and Connection, No Matter the Distance.

Key Takeaway:

Humans rely on body language to connect and build trust, but with most of our communication now happening from behind a screen, the traditional body language signals are no longer visible — or are they?

In this episode, Erica Dhawan talks about how to communicate and connect from behind a screen. When you’re on video, it’s much harder to not only see what’s going on and read those signals of others but also to show empathy. Erica shares a few practical tips around how you can create trust and connection, even on the video Zoom call.

Questions I Ask Erica Dhawan:

  • [1:47] What are the distinct differences between digital body language and the body language that we’re used to sitting across the desk or in a room?
  • [3:31] Are there body language differences or things that people should be paying attention to or watching out for?
  • [8:07] What role if somebody doesn’t know you at all, you better over-communicate —is there a scale on that?
  • [9:56] How do you connect with body language in the digital space?
  • [13:36] What role do generational differences or even cultural differences play in a disability to communicate?
  • [15:32] Is there such thing as digital mansplaining?
  • [16:07] So what are the handful of bad habits that you see all the time that people just need to stop doing?

More About Erica Dhawan:

More About The Certified Marketing Manager Program Powered by Duct Tape Marketing

Like this show? Click on over and give us a review on iTunes, please!

Duct Tape Marketing Consultant NetworkThis episode of the Duct Tape Marketing Podcast is brought to you by Duct Tape Marketing Consultant Network.

If you are a consultant or agency or coach, do any of these points ring true: do you have trouble getting in front of enough ideal clients? Are you constantly being forced to compete on price? Are you working too hard and not making enough money?

I’ve got a free book for you. It’s called the 7 steps to scale your practice or agency without adding overhead. If you want to grow your practice, it doesn’t have to be that hard. Download a copy for yourself here.

 

Weekend Favs May 8

Weekend Favs May 8 written by John Jantsch read more at Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.

I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.

  • Swag Fair– Get unique and eco-friendly custom-branded promo products with your logo. Low minimums, made locally by small businesses.
  • Joinspace -Add audio chat to your website. Run live podcasts, townhalls, AMAs with your users to increase engagement and get feedback over audio chat without taking them to a different platform using our easy to install audio-chat widget
  • ImgDownloader– Bulk Download Image from Website and URL

These are my weekend favs, I would love to hear about some of yours – Tweet me @ducttape

Finding Your Swagger And Changing Your Life For The Better

Finding Your Swagger And Changing Your Life For The Better written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Leslie Ehm

In this episode of the Duct Tape Marketing Podcast, I interview Leslie Ehm. Leslie Ehm has spent decades traveling the globe with her award-winning company Combustion, working with executives and teams from top organizations like Google, Disney, Pepsico, TD Bank, Uber, and more. Fuelled by her unrelenting passion to unleash human potential, Leslie is now a speaker and author of a new book — Swagger: Unleash Everything You Are and Become Everything You Want.

Key Takeaway:

Ever wonder why some people are magnetic, confident in their abilities, in charge of their own destinies, and utterly at ease in their own skin? Leslie Ehm says their secret weapon is their swagger. And no, this is not the old type of swagger―that show-off, in-your-face, arrogant kind.

Leslie defines ‘swagger’ as the ability to manifest who you really are and hold onto it in the face of all of the psychological doubt that comes forward regardless of your situation or environment. In this episode, Leslie gives us insight into the steps to discovering your swagger and changing your life for the better.

Questions I Ask Leslie Ehm:

  • [0:51] How do you define swagger?
  • [1:52] How would congruence differ from swagger?
  • [2:32] Do we find ourselves trying to model that person that is so comfortable in their skin and that everyone likes?
  • [3:56] Is there an element of polarization that comes with swagger?
  • [4:57] Does someone who possesses what we’re describing as swagger know that they have it, or are they just being authentic?
  • [5:48] I’ve always thought that the idea of imposter syndrome was almost an excuse to be mediocre – what are your thoughts on imposter syndrome?
  • [9:58] So swagger is something we’re pursuing. If we’re breaking this down, how does someone do that, and what does it start with?
  • [13:30] Are there elements of practice that can help someone become better at their swagger?
  • [15:41] How can you use your awareness of your swagger to actually be a better team member?
  • [17:54] Have you experienced that brands can have or do have swagger?

More About Leslie Ehm:

More About The Duct Tape Consultant Network:

Like this show? Click on over and give us a review on iTunes, please!

This episode of the Duct Tape Marketing Podcast is brought to you by Monday.com.

There are a lot of tools out there to help companies get work done. We recently switched over to a tool called Monday, and we love it. Monday is more than just a project management tool. You can use it in many ways to run your entire business, marketing, sales, task management, even recruiting, and certainly project management. Check it out yourself here.